So today I am going to do something really BIG! I am taking #tbt to a WHOLE NEW PLAYING FIELD. Instead of throwing BACK all old school like, how about we throw FORWARD all #newkidsontheblock style?!?!?! We can even come up with a theme song. O. M. G. This is gonna be really GOOOOOOOOOODDDDD!!!! Last year was the year of the Selfie. I am gonna make a bold proclamation and just say that 2014 is the year of #fitchingit. I may even go as far as saying that I want MY word FITCH to be the word of 2014. I think it would win if put in a Contest. I would be its Campaign Manager and promote the HECK out of it. I need to earn some money so I can trademark it and start slapping it on some T-shirts! Thats essentially what #fitching is anyway.
You see, when I say FISHING, I am not actually referring to the sport of casting out a line and waiting for a fish to bite so it can be hooked to death---literally. I am talking about fishing in the ADVERTISING sense. Let me preface by saying, I did not study Marketing or Advertising in School. I studied Hotel Management and Tourism Management. I did have a couple classes in Marketing so I have a wee bit of knowledge. My daughter is a Communications and PR Graduate and works in this field. She is also an expert with social media and all things branding. I don't ask her to teach me what she knows, I prefer to learn OJT style. In the Military that refers to "On the JOB Training". You basically have some knowledge of your job but do most of the learning AS YOU DO IT. That is the best way for me to learn and I practice that method still today. If I have a specific question or concern about something, I will ask an expert (aka my daughter). Usually though, I will just do what I want and THINK is a cool idea and just see what happens. I may not be successful in the Worlds Eyes, but I am learning and THINKING on my own which is far more valuable in MY eyes! I prefer to dance to my own drum, lead MYSELF and not follow in someone else's footsteps, and teach with my own individual style. I refuse to be put in your box because I am too busy breaking out of my own--LOL!
So the Fishing Style that I am going to do is going to be different from what you may have been taught in Advertising School. I am 50. I don't have time to be sitting in a classroom all day learning proper technique to do something I already have the brain capacity to do. I am going to just BE the best Advertising/Branding/Marketing Person I can right now. That means I am gonna show you some Untraditional Ways of doing Traditional Things. THAT is gonna be SO MUCH FUN! I hope you're as excited as I am :-)
The Pitching Style is going to be all kinds of crazy too! I mean like
CRAY CRAY CRAAAAAZZZZYYYYYYYYYY!!
I am kind of like her. I am ready to Help you get where you need to be. I am full of knowledge and ideas that will make your Journey from Point A to Point B all the more JOYFUL. I want to work with Companies, Products, and Brands that mirror my Core Values. Honesty, Integrity, and Excellence in Everything (those 3 are straight from my 20 years in the Air Force). I also work for Jesus. He is my ONLY Boss and his standards are as high as you can get! I will never sacrifice truth for numbers. I will never "buy" followers and I can never be bought. I will never work FOR you, we will always together for US. I want to do projects on a case by case basis that will create a Win/Win Environment for not only you and I, but for our World. I will always have fun when I work and I always work when I play. I'm not traveling for Business OR Pleasure. I am Traveling for BOTH. I am Traveling for the Experience and for the Opportunity to SHARE that Experience with my readers.
I am ready to start taking my Blog and Website to the next level. I am ready to serve YOU and your Company on a whole new playing field. I am ready to start throwing out my "line" and get fishing. I am ready to throw out some pitches and start hitting home runs! This is a whole new Ball Game and I am the Fly Fisherman, Coach, Pitcher, Outfielder, Batter, Runner, and Umpire. I also will be Cheering from the Sidelines as we play the game TOGETHER! So, who's with me???? Anybody wanna play on Team #JoyfulJourneyist and start #fitchingit? In my game, there are no losers. Just #winning
IF YOU'RE GONNA PLAY BALL, PLAY PASSIONATE BALL!
If you want to play on my Team, its SO easy to sign up! Just leave a comment below with your email address or shoot me a private email via the link at top of page (its the envelope icon). A quick "Hi, I'm so and so and I would love to talk about a play that we can perform together" is all that is needed to get the ball rolling. HaHa! See what I did there with the whole #ball rolling thing? THAT is how my brain works for me. I didn't even realize it until after I typed the keys :-)